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Roll Order
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Roll Order

From a patent document to a product selling on Amazon.

Roll Order retractable cable — industrialized product sold on Amazon
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roll-order.com

From patent to market

Challenge

The client arrived with a patent document and a clear idea of how they wanted the product. The idea was protected — but there was no product, no factory, and no sales channel.

What we did

We built the full process: who and where to manufacture, molds, costs, certification, import, market decisions, Amazon listing, campaigns, and international projection.

Result

An industrialized product, imported and launched on Amazon. The patent stopped being a document and became a business in the market.

Roll Order

The value was not in a single task — it was in connecting the full journey.

Patent

A protected idea — still without a product.

Industrialization

Factory, molds, and viable costs.

Market

Certification, import, and Amazon.

Projection

Presented at CES Las Vegas.

From cost to certification

We did not just design the product: we locked economic and technical viability before manufacturing.

Factory
We evaluated who and where the product could be manufactured.
Molds
Cost at a fraction of the quote the client had found on their own.
Manufacturing
Full analysis of production costs.
CE / ROHS
Certification, transport, and import included.
Roll Order product detail after industrialization and CE certification

Color and connectors, with Amazon data

Before manufacturing, we validated what the real market demanded — not intuition.

Sales analyzed on Amazon

USA

Germany

Italy

France

UK

Spain

Color: white vs black

We analyzed phone charger sales on Amazon. There was a clear revenue gap in favor of white over black.

White

Higher revenue across the six markets.

Black

Lower relative demand in the category.

Cable types

We analyzed which connectors sold most across the same six markets: standalone cables and chargers, including USB-C, Lightning, and Micro USB. The product assortment landed on the two Roll Order sells today.

  • USB-C Android and compatible devices.
  • Lightning iPhone and the Apple ecosystem.

From Amazon to CES

Amazon

We managed the product listing and the first ad campaigns to open the sales channel.

Listing · Campaigns · Live channel

CES Las Vegas

Invited to present the product in the innovation zone. We attended with the client to support international commercial management.

Innovation zone · Support · International sales

Frequently asked questions

Having a patent does not mean you have a product ready to manufacture. You need to study materials, industrial processes, tooling, costs, certifications, and find a manufacturer able to produce it viably.

First you define the product’s technical and commercial specifications. Then you identify and compare manufacturers, production capacity, tooling costs, minimum quantities, and quality requirements.

It depends mainly on complexity, required tooling, materials, certifications, and production volume. Before producing, we recommend calculating the full landed cost and checking that there is enough commercial margin.

It depends on the category. For electronic projects, CE compliance, RoHS and other product-specific regulations may be required, among others.

Yes. Demand, competitor, pricing, variant and estimated-sales analysis helps decide features, colors, formats or markets before committing to production.

Yes. The work can cover everything from feasibility analysis and manufacturer search through industrialization, import, positioning and activating the sales channel.

Roll Order

From a patent document to a product in the market — with Amazon and CES.

Tell us about your project
See product
roll-order.com